It’s hard to believe sometimes that it was six years ago tomorrow that Kathy and I started Moxie Design Studios. Or rather, it was Blog Moxie back then, for those who might remember.
Kathy and I were introduced online via a mutual friend near the end of January in 2003 and within two weeks, she’d asked me to join her in creating blog designs. At the time, there were only two or three other blog designers in the marketplace, believe it or not! Shortly after we opened our doors, the business started flooding in. We soon realized we had a marketable style… something that was beyond simple boxes of text and a photo of a celebrity in the banner.
We were among the first, if not the first, to create heavily-themed blog designs, utilize more graphics and “flair” and generally went against the grain, creatively. Before long, we had hundreds of clients and a design from the Moxie Girls became almost like a fabulous piece of jewelry or a trendy bag: something to be coveted. You couldn’t turn a corner without seeing one of our designs, especially on the blogs of terribly chic women.
Eventually, due to the explosion of blogging and a high demand, more talented blog designers have appeared in the market. We couldn’t be more pleased to see more professionals in this area. (There’s definitely work for everyone!) While we are not often credited with being pioneers in this industry, as among the first, we stand firm that Moxie Design Studios wouldn’t be what it is today and that blog design might not have taken the direction it has had we not participated in it’s growth.
Within three years, we were one of the most well-known design teams in our market. We’d been approached by a major publisher, Wiley & Sons, to write the lead book in a new series they were creating and our first book, The IT Girl’s Guide to Blogging with Moxie hit the stores in late 2007. Speaking engagements, interviews and signings soon followed and we’ve had such great opportunities that are both fortuitous and well worked for.
We don’t often toot our own horn quite this loudly, but we are so very proud of our little firm and of each other for creating a successful something from nothing. And with the help of some fantastic folks along the way — talented colleagues, wonderful clients and supportive friends alike — Kathy and I have a thriving business that we take incredible pride in.
Kathy and I love what we do and we hope that it reflects in our work. We look forward to continuing to create unique blog and website designs for many years to come and look forward to working with you, too!
Thank you, everyone (and we do mean everyone) for six amazing, crazy, hilarious, manic, wonderful, wonderful years! Now let’s make it ten. ![]()
We were remiss this year in offering up some of our holiday wallpapers. If your desktop has that not-so-festive feeling, try one of these on for size!
Shameless plug: Have you picked up your copy of The IT Girl’s Guide to Blogging with Moxie yet this holiday season? It makes a great gift! Hint hint. HINT HINT. ![]()
Happy Holidays!
Kathy is coming to visit me in San Diego this August and we’d love to create an opportunity to meet some of you lovely peeps! We’re working on putting together a little soirée at one of my favorite lounges for a few hours one evening. But, in order to best gauge attendance, we’d love to get your feedback on if this is something you’d like to attend.
To give you a little sneak peek into what we have in mind, while it will be a cash bar for adults 21 and up, there will hopefully be some fun door prizes, as well as a signature cocktail special and some delicious (and I do mean delicious) noshes. I’ll be meeting with the folks at said venue about the details as soon as we can a rough headcount. We’ll be there for general merriment, meet n’ greet, book signing and blog talk. Most importantly, we’re there for fun, so bring a friend!
Check out the poll on the sidebar of our blog to vote!
Well, the results are in! Out of all the totally fabulous cocktail recipes we received, we have drawn our 3 winners.
First, the grand prize winner is Katrina W. with her oh-so-delectable Strawberry Pina Colada Daquiri. My blender thanks you.
Strawberry Pina Colada Daquiri
- 4 oz pina colada mix
- 2.5 oz strawberry schnapps
- 1 oz lime juice
- 1 oz Bacardi rum
- 2 oz frozen strawberries
- 1 teaspoon of sugar
- Filled glass of cracked ice
I’m a little unclear on if this is shaken and strained up in a martini glass or if you just throw it all in a blender. If it’s the latter, I’d stick in a straw, maybe on of those umbrellas and I’m all set. Use a glass if you must.
Festive daquiri glasses or margarita glasses work great, but any ol’ pint glass will do in a pinch.
Katrina will receive a signed copy of our book, The IT Girl’s Guide to Blogging with Moxie as well as an 8oz. tube of our current desktop favorite, Jaqua Hand Creme with Meadowfoam Seed Oil (though I’m not positive which fragrance you’ll get. That’s Kathy’s department!) along with a too-good-to-be-true retro cocktail caddy. Oooo ahhh… perfect for trying out some other new drinks, eh?
Next up are our two 2nd place winners: Chari (or “CLD”, as she’s often known) and Heather H.!!! Congratulations! Those extra credit entries paid off, ladies!
Chari sent us an antioxidant-rich recipe (let me pretend, ok?) for something she calls a “Healthy” Cosmo, which she also re-posted on her blog:
“Healthy” Cosmo
1/2 oz. Key Lime Juice
1/2 oz. Licor 43
2 oz. Rain Vodka
3 oz. Pure, REAL Pomegranate Juice
1 Lime Wedge
1 Mint SprigPour all ingredients into a shaker with ice, shake mightily. Strain into a chilled [preferably frozen] martini glass. Garnish with lime wedge and mint sprig. Sit out on the lanai, prop up your earth shoe-clad feeties on an ottoman and enjoy. Feel proud of yourself for managing to up your antioxidants and get a buzz at the same time!
Heather decided to go all Italian on us with a delicious mix of light, sweet limoncello, tart cran and our ol’ girl the Goose! She also smartly paired it with a white pizza which if I had my way, I’d have in front of me right now. Mmm mmm… And to make it even better, the white pizza is figure-friendly at only 4 Weight Watcher’s Points® a slice. That leaves room for another limontini! Let me have my math.
Limon-tini
- 3oz Grey Goose
- 2oz Caravella Limoncello
- 1oz cranberry juice
Pour over ice, shake, and strain into glass. Enjoy!
White Pizza
22 min | 10 min prep | SERVES 4
- 2 teaspoons olive oil
- 1/2 vidalia onions or other sweet onion, coarsely chopped (about 1 cup)
- 1 teaspoon sugar
- 1/2 teaspoon salt
- 1/2 cup coarsely chopped spinach or arugula leaves
- 1/4 cup part-skim ricotta cheese
- 4 tablespoons freshly grated parmesan cheese
- 2 tablespoons chopped fresh basil or 2 teaspoons dried basil
- 1 (8-inch) prebaked pizza crusts (such as boboli)
- Spray grill rack with nonstick spray and prepare grill for medium-hot fire.
- Heat the oil in a large non-stick skillet over medium-high heat. Add the onion, sugar, and 1/4 tsp of the salt.
- Cook, stirring until onion is a rich golden brown, about 8 minutes.
- Stir together the spinach or arugula, ricotta, 2 tbsp of the parmesan, the basil, and the remaining 1/4 tsp salt in a small bowl.
- Place the crust on a pizza paddle or rimless baking sheet and spread the spinach mixture over it to cover entirely.
- Top with the onion and sprinkle with the remaining 2 tbsp paremesan.
- Using the paddle or baking sheet, slide the pizza on the grill, away from the heat source.
- Cover and cook, rotating the pizza a half turn every 5 minutes, until the pizza is hot and the cheese is fully melted, about 8 minutes.
4 WW Points per serving (1/4 pizza).
Reposted from Weight Watchers.com
Chari and Heather will also each receive a signed copy of our book, The IT Girl’s Guide to Blogging with Moxie as well as an 8oz. tube of our current desktop favorite, Jaqua Hand Creme with Meadowfoam Seed Oil.
We’ll be reporting back about these recipes, along with others that weren’t drawn, in the coming weeks. Plus, stay tuned for the launch of our new website, TheMoxieGirls.com where we’ll be covering cocktails, entertaining, beauty and lifestyle.
Thanks for all of your awesome entries!
We certainly had a good time at SXSW Interactive this year. We had an opportunity to chat and network with many of our colleagues, as well a chance to promote our book, The IT Girl’s Guide to Blogging with Moxie. Our reading went very well and the signing was such a great chance to meet new people and put some faces to the many names we encounter online.
We also had a chance to meet the team at Ellis Lab, the folks behind our favorite content management system, Expression Engine. They are such a wonderful group of people and while we loved EE before, seeing what they have in store for their new release of Expression Engine and how passionate they are about their product and their users makes us want to become EEvangelists!
Our interview with BlogTalk Radio went smashingly! We really enjoyed chatting with John Haven and look forward to working with BlogTalk Radio again soon. You can listen to our interview by clicking that little player or following this link.
We’re starting to review the very beautiful flutter of questionnaires we received in late January and throughout February. Kathy and I will respond in the order in which they were received and will do our best to get back to you as quickly as we can. Kathy’s been feeling under the weather lately, so please be gentle.
We appreciate your patience!
Hope everyone has a wonderful week and a Happy Saint Patrick’s Day!
It’s that time of year when the bell-ringers are out, the smell of pine trees fills the air and people will cut you for the last Thomas the Train, but it’s also a time for giving. And we think you should give Blogging with Moxie for the holidays this year. We’re very subtle like that. ![]()
We also have some great announcements! We’ve received wonderful reviews on Amazon and the book has been doing steadily well! The fine folks at Expression Engine offered up an adorable video review for their readers and several bloggers have shared their thoughts both on Amazon and on their personal blogs. Our publicist CJ has also beenbusily pimping us (we love her!) and on December 19th in the evening, Kathy and I will be appearing on the Derek & Romaine Show on Sirius Channel 109. Tune in and listen! We’ll also try to get a transcript or a recording of the interview to post here, as well.
HOLIDAY HOURS: For the holidays and because we are working diligently to roll out many new internal projects we’ve been working on before the New Year, we will be CLOSED from December 19th - January 2nd. We really need these two weeks for administrative and year-end wrap-up, and like you, we wish to spend time with our loved ones for the holidays. We appreciate your consideration and will respond to inquires sent during that time on our return in the order in which they were received.
We are booking for the first quarter of 2008 right now and we’re wading through a stack of inquiries that came in over the last week or so. January is almost booked solid for me, though Kathy may still have some openings. We will also be out of the office March 6-10 for SXSW Interactive in Austin, TX. — just a heads up. Our schedules fill up fast and we are doing our best to respond to all of the requests in our inbox as quickly as possible.
We didn’t forget you!
If you are interested in having us design your blog or small business website, please fill out a Design Questionnaire. If you submit a request for a quote without completing a questionnaire, you will just receive an email from us asking you to please fill it out, so if you’re serious about working with us, please take a few moments to fill that out… yes, even the bit about the budget and timeline. Thanks!
I hope everyone has a wonderful, safe and joyous holiday season.
Well, it’s been about 6 weeks now, but our book is finally out and available both online and in stores. The IT Girl’s Guide to Blogging with Moxie debuted to a great response and it only gets better. It’s been in the top 10 of blogging books on Amazon several weeks in a row and we think it would make a perfect, reasonably-priced addition to anyone’s holiday wish list.
If you’ve recently hired us to build a blog for you, you’ve recently started blogging or you just aren’t sure where to start, pick up our book, The IT GIrl’s Guide to Blogging with Moxie. We share the ins and outs of setting up your blog for the first time, the pros and cons of various blogging tools as well as dish on how to get the most from your blog. We even include great beauty tips, cocktail ideas and relaxation goodies to keep things lively.
And of course, everything is delivered in our usual trademark style, full of fun and cheeky humor. Check out Amazon for our latest reviews, along with our Flickr group of happy Blogging with Moxie owners.
We hope you’ll consider adding The IT Girl’s Guide to Blogging with Moxie to your library!
Happy Holidays!
With all the book stuff going on, we’ve kind of let this site simmer on the back burner for a bit. Now that we’re approaching our final edits on Blogging with Moxie, we’re ready to start thinking about the future! We have a lot of plans for the Moxie Girls over the summer and into the holiday season. We hope you’ll stop by from time to time to see what’s new. Since we’ve been so quiet, you may wonder what we’ve been up to…
Kathy put together a fabulous site for virtual assistant (VA), Mia Chambers. Her company, Acumen VA, was looking for a new logo, as well as a completely overhauled website using a green and purple color palette.
Kathy also did this very traditional design for return client, Athenian Properties. For their business, they requested a more “gothic architecture” style with minimal color, which Kathy delivered in an elegant, sophisticated format.
Brandi Baldwin wanted a fun design with a sexy blonde woman and lots of cake for her home bakery business in Wyoming, Brandi Bakes!. Brandi definitely wanted “more Anna Nicole, less Martha Stewart” and requested the popular palette of pink and brown.
FashionJunkie was one of the biggest projects we’d worked on to date. Utilizing lots of illustrations by Micho Illustrations, the client Dara Fleischer requested a bold design with lots of color and action. This site utilizes lots of bells and whistles and features a variety of scripts, plug-ins and modules.
Wifeville, the online wife-wear boutique created by Jen Gorman, was a bright, cheery design project with a whimsical concept. This project was design-only and developed by a another firm.
It’s a rare opportunity that I get to meet my clients, but I did get the pleasure of meeting Carol Flake at our 2006 SXSW Panel. She hired us to create a logo and an inviting design for their woman-centric financial website, Woman with Portfolio. This project was completed in summer 2006, but the client is still finalizing a launch date.
Whew! So, in addition to a book and a handful of small projects, this is what we’ve been doing with our time. We also are working on a complete overhaul of this website (including pre-designed exclusive blog templates and small business website templates for those of you looking for instant gratification), as well as the impending launch of our Moxie Girls website which will feature so much cool stuff, I don’t even know where to begin.
And, of course, don’t forget to grab your copy of The IT Girl’s Guide to Blogging with Moxie available for pre-order now from Amazon. It’s been selling like hotcakes (or so we’re told) so make sure to get in on the action!
Kathy and I have finally been given the green light to announce the Big Secret we’ve been keeping for months. If you haven’t figured it out yet… we’re writing a book! *cue the confetti*
Late last year, we were approached by Wiley Publishing, the fine folks who put out the “for Dummies” instructional book series. On recommendation from our colleague Susie Gardner (who I had the pleasure of sharing a panel with at SXSW in 2006), we were contacted by one of their acquisitions editors (Hi Melody!) about authoring the first book in a brand new series they’re launching called The IT Girls’ Guides.
The series is a technical instruction series with “girlfriends” conversational style. It’s perfect for the savvy woman who’s interested in learning more — in our case, about blogging, podcasting, blog design and the hottest trends for women in the blogiverse! Action-packed with all the juicy content you want and very little of the dry geek speak that bores you to tears. Toss that waterproof mascara, ladies because The IT Girls’ Guide to Blogging with Moxie will be hitting a bookseller near you (and Amazon!) in Fall 2007.
So there it is, the cat’s outta the bag! For more information, keep an eye on our site for more details as they develop!





